How to Get Into the News Media and Pull Big Bloggers Like Guy Kawasaki With Strategic Public RelationsFor a Good Time, Follow Me: http://twitter.com/journik
LA 310 598 1606 | NYC 347 476 1267
How to Get Into the News Media and Pull Big Bloggers Like Guy Kawasaki With Strategic Public RelationsFor a Good Time, Follow Me: http://twitter.com/journik
LA 310 598 1606 | NYC 347 476 1267
How to Get Into the News Media and Pull Big Bloggers Like Guy Kawasaki With Strategic Public RelationsFor a Good Time, Follow Me: http://twitter.com/journik
LA 310 598 1606 | NYC 347 476 1267
So if you've built an iphone app expecting them to come, you're probably hearing crickets chirp. Well, atleast the crickets came. Or maybe they were always there?
In any case, over the last 5 years, these are the strategies and tips that work in marketing your iphone app. Use them. And add your own to http://iphoneappmarketingtips.com ... it's new, refreshing, and contains zero calories!
Our process is two layered.
1. The first layer is "lowest hanging fruit."We redirect the currently existing stream of people who are ready to buy from anyone to buy from Your Store.
They've already got their wallets out. They might as well spend with you.People ready to buy always go to Google first. So we just have to be there on page one for the terms they search.To determine what terms to dominate in Google SEO, We1. Create a long keyword wish listTo talk to us about marketing your company online, see our checklist: http://sparkah.com/seo
If you've blogged and gotten no traffic, If you've opened an ebay store and made no sales, If you've uploaded videos to youtube and gotten no views, you still don't know what it feels like to build an iphone app and get no users. That's because a blog doesn't cost $20,000 to post. Iphone Apps Can.
Now, with my all new fresh scented video, you'll learn how to market your iphone app! It's more than just iPhone App Marketing Tips and Strategies, it's all that AND a bag of chips!
In the physical world, the retail stores with the most walk-by traffic make the most sales. The virtual online world is exactly the same. The more traffic, the more sales. So how many sales can you get from being on page one of google under a high traffic search term? Here's my favorite simple case study:
1. 500 people per day search "plastic surgery seoul"
2. 1 Million+ pages compete for Google's page one realestate
3. Sparkah's Video (KoreanCrashCourse) is on page one
4. This Video on page one gets about 50 views per day
5. This Video leads to http://koreanovernight.com/plasticsurgeryseoul
6. 6%+ of the viewers fill in the contact request form producing 3+ leads per day
7. 30% contact our partner-hospitals and get personal consultation producing 30 new consults per month
Contact sparkah@gmail to see the actual live leads
I'm impressed.
I've been to the Louvre, the Met, the Moma and the Museums and most of the Art Galleries in London as well as San Francisco. But this particular contemporary art exhibition featuring http://twitter.com/tosan_ and his represented talent at the Seoul Art Center stands out.
The contemporary artists with Charlie Hahn showed a truly innovative vision and a black-hole other worldly perspective on art. You'll have to see for yourself why I consider Charlie Hahn the top Korean Contemporary Artist and Director of Art Galleries in Seoul.
Seoul is the busiest most packed city I've ever seen. Yes, I've lived in London, LA (on the grape vine), and in NYC. Seoul is busier. It just is. But today, it's a total Ghost Town. Not even your standard foreigner english teacher is to be seen roaming the Korean streets.
You gotta hear http://twitter.com/realmarucci perform in real life. He's electric.
If you've ever been shocked by 5,000 volts of electricity, you know that the electricity makes your body move. @realmarucci does the same thing.
And I had a chance to drink sake with him thanks to @judybyun and @tosan_ ... Get to know the next most popular k-pop rap star in Korea before he gets too big to reply! =p
We all know that Asia is famous for it's dedication to perfection. I think that's even Lexus' slogan. In any case, to this day, Executives in Japan and Korea actually commit suicide if they don't do a perfect job or if they disgrace their company/clan.
With this level of dedication to perfection and the dollar's strength over the Korean Won, picking a seoul (not china) printing company is a solid business decision. If you need even more reasons: http://sparkah.com/seoul
In order to know who to pick between a new media public relations PR firm vs a social media marketing firm, you have to know the difference between the two.
When the godfather of advertising, David Ogilvy said he didn't know a thing about marketing, his statement was a historic milestone.
Only a few decades ago, there was a clear line between PR, Marketing, and Advertising.
PR got your message out in factual new format to news and media outlets that face your publics. Marketing was an economic science that dealt with statistics and probabilities. Advertising was the art of communicating that message visually or audibly or both.
Now, Ad Agencies talk to bloggers to publish your ads. Public Relations Firms talk to bloggers because they are replacing the static print and tv news media. And even mathematically centered marketing firms are talking to bloggers because your can get CTR stats, conversion rates, and any kind of data number cruchers desire in real-time.
And it's not just bloggers.
Ad Agencies, Marketing Firms, and Public Relations Firms all use social media. They all use Google SEO. And they all go to the same conventions and trade shows.
So who should you use?
Our recommendation, forget the title. Just choose the team that has the right relationships and reach to get your message out there.
Now, all you need is a strategic marketing checklist to build your marketing strategy.
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