Twitter Secret #37: How to Unfollow People Who Stopped Using Twitter

How to Get Into the News Media and Pull Big Bloggers Like Guy Kawasaki With Strategic Public Relations

Rawksoup.com: The Social Network for Geniuses

Over Achiever Secret #78: The Most Successful People On Earth Write Down Their Goals, Like This.

The Checklist: The Top Questions To Ask Before Your Web Marketing Campaign Goes "Flop."

The Top Five Questions You Forget to Ask Before You Hire an iPhone or Android App Developer

What Nobody Tells You About Your eCommerce Shopping Cart and Online Store

Industry Trade Secrets that Pros Will Never Spill About Facebook Pages Marketing

The Truth About Your Marketing Strategy: Google SEO vs Adwords vs Facebook vs Twitter vs Blogging vs Discussion Forums

For a Good Time, Follow Me: http://twitter.com/journik
LA 310 598 1606 | NYC 347 476 1267

Twitter Secret #37: How to Unfollow People Who Stopped Using Twitter

How to Get Into the News Media and Pull Big Bloggers Like Guy Kawasaki With Strategic Public Relations

Rawksoup.com: The Social Network for Geniuses

Over Achiever Secret #78: The Most Successful People On Earth Write Down Their Goals, Like This.

The Checklist: The Top Questions To Ask Before Your Web Marketing Campaign Goes "Flop."

The Top Five Questions You Forget to Ask Before You Hire an iPhone or Android App Developer

What Nobody Tells You About Your eCommerce Shopping Cart and Online Store

Industry Trade Secrets that Pros Will Never Spill About Facebook Pages Marketing

The Truth About Your Marketing Strategy: Google SEO vs Adwords vs Facebook vs Twitter vs Blogging vs Discussion Forums

For a Good Time, Follow Me: http://twitter.com/journik
LA 310 598 1606 | NYC 347 476 1267

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May 9, 2012
 

Social Media Agencies REVEAL: How to Write a Blog or Produce Youtube Video for Max CTR

Audience-retention

Your Max CTR and Conversion Rate Checklist

Ever wonder why all your blogging and youtube video uploading isn't producing any sales for you? In fact, ever wonder if anyone even reads all the way down to the end of your blog post? How far down does a visitor read your blog? Is there a way to know?

With Youtube, there is a way to know how far into your video a viewer watched your video. It's called the Audience Retention graph inside of your Analytics. 

Why Your CTR and Conversion Rate is So Low...

In the graph above, the analytics over time for a video with 38,000 views is shown. As you can see, of the 38,000 views only 20% saw the video all the way through. That means that if your call to action with contact phone number and web address is at the end of the video, less than 8,000 people of 38,000 saw it.

Then, at an average of 1:500 CTR, it becomes obvious that less than 14 people clicked over to your website.

Now, to produce a sale, since the average conversion rate is 1:1000 (to make it easy, lets do a slightly below average conversion to sales rate of 1:1400), you need atleast 100 more videos with the same CTR and high viewer count. Again, You need 100 videos with 38,000 views each to produce just ONE SALE.

This is normal. This is why most all companies stop blogging and stop uploading Youtube videos. 

But that only bolts handle bars onto your problem. It doesn't resolve the problems of

1. how to get someone to read all the way down to the end of your blog post or watch your whole video

2. how to get them to click over to your site and buy.

Well, that's just what our new video introduces: Social Media Agencies Reveal: Max CTR Tips and Secrets for Blogs and Youtube Videos

Filed under  //   blogging   business   copywriting   ctr   marketing   videos   youtube  


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April 14, 2012
 

Social Media Agency Reveals 7 Steps to Profit from Facebook Twitter and Google+

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Remember when you held off from getting AOL because only 20% of your customers had access to the Information Super Highway and because it was a whopping $15 a month? Remember when you wanted to let the dust settle on this whole "internets" thing to see if it was just a fad?

Well, while you were holding off and watching dust, all your customers again took the course of least resistance and did business over email instead of picking up the phone and waiting on hold after being transfered 3 times. While you were waiting to see, all your clients fled to companies that went up to speed.

You might have thought major network news agencies like Reuters, ABC, NBC, WSJ, etc... would never let a college drop out replace them as the primary source of news for teens to 30's people. Well, that's exactly what the Zuck did. When's the last time you saw a 25 year old watch the news or pick up a paper? They rely on Facebook as their source of news.

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Social Media is not going away. 

If you're not already all-in, you're way behind. But you're in great company. The greatest financial minds of our age made the same mistake. They all worked for the Wall Street Journal. What used to be as think as a community yellow pages book is now only as thick as that short stack of Starbucks napkins you have on your table.

If you're finally wondering if it's a good idea to move into Social Media, a Top Agency reveals Your 7 Steps to Profit from Facebook Twitter and Google+

Filed under  //   business   event_marketing   facebook   google+   marketing   media   social   social media   twitter  


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April 14, 2012
 

P2: Top Social Media Agencies REVEAL: 7 Steps for Twitter Facebook Google+ To Be A Profit Center

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Continued from: Social Media Agencies Reveal: Why You're Already Behind the Curve If You Don't Have a Thriving Social Network Service Presence in Facebook Twitter Google+

OK. So we've already established that Social Media is the only media that matters any more. In 2 years, newspapers books and tv will be extinct.

If you don't believe me, you're in good company -- with Kodak.

Steve Jobs' last contribution to technology (epub3 format html5 and ipads) was to make sure that 'no more trees would be cut down and that no school children would have to carry heaving backpacks to school.'

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Social Media is the only media that matters any more.

With over 10,000 Facebook likers and 10,000 Twitter Followers, you'll have build the the same reach power of a

-- 20,000,000 person email list

-- 700,000 opt In telemarketing list

-- 400,000 direct mail address list

You will have direct access to your customers. Your Twitter, Facebook, and Google+ messages go straight to their cell phones. This is why #4 below is crucial.

Wouldn't it be nice to be able to reach your customers directly without an intermediary? Social media enables you to cut out the middle man and cut out advertising costs completely IF you build up a large enough reach.

So, for you believers, this is how you make social media including Facebook, Twitter, and Google+ a profit center for your business:

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1. Join

Craft Warm and Inviting Twitter, Google+, Facebook, Quora, Youtube and Niche Social Network Accounts.

You can't miss a single one. 

Remember back in High School when you'd show up to every party except to Jenny's parties? The next day everybody knew there was something weird going on between you an Jenny. Join every social network service that your very last customer uses. You can't miss a single one.

2. Blog

If nothing else, create a blog with your FAQs. It

A) TIME: Saves you time because you can just send your customers a link to a blog post instead of explaining it over the phone or email every time for 47 minutes and 23 seconds.

B) QUALITY: Blogging an official answer ensures that your customers get the most accurate and polished response to their needs

C) CREDIBILITY: Openly posting your thoughts and expertise generates credibility and trust. This is something that you'd normally have to spend years building. But it can be done instantly and open the door to an immediate greased-lightning sale. Actually, it does takes years. This blog for example is 2 years old.

3. Educate

Do not sell. 

This is not 3am Infomercial Amateur Hour. Your potential customers came to you for answers if you don't give them fast accurate answers, Google is closer than their remote control.

Educate to engender appreciation. People buy from people they appreciate.

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4. Entertain

Do not sell.

People buy from people they like.

5. Network

Build Vertical and Horizontal Alliances: #16 and #17.

Build a syndicate the way Capone did. Build a syndate the way Network News Syndicates did. 

6. Submit

Submit your blog posts and Youtube videos to the top 100 bloggers in your industry. Do you have the cell phone numbers of the top 100 bloggers in YOUR industry?

This is how you get their direct contact information: Top Tech, Fashion, and Music Publicists and PR Public Relations Firms REVEAL

7. TBA

You'll just have to watch the video by The Top Social Media Agencies

Filed under  //   agency   business   event_marketing   facebook   google+   marketing   media   networking   social   social media   social networking   twitter  


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March 26, 2012
 

Google Adwords Tips Tricks Techniques and Secrets VS Google SEO

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Would you pay $15,000 in advertising per every one product you sold from your website? Well, you might if you sold yachts and each yacht atleast made you $15,001 in profit.

So if you sold two yachts, your advertising expense would be $30,000.

If you sell anything with less than a 15k profit margin, like shoes, or furniture, or professional services, just doesn't make sense does it?

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What makes even less sense is that most adsense advertisers pay that much every day. It's true. If you've ever advertised in Google with Adsense, your true cost per sale is about $15,000. I'm not kidding. Here's why:

Google Adwords Tips Tricks Techniques and Secrets VS Google SEO

Filed under  //   advertising   adwords   business   event_marketing   expat spending in seoul   google   marketing   seo  


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November 22, 2011
 

The 3 Secrets of a Successful Online Business for SAHM and SAHDs

Ahhh... hello Joan!!!

I'd love to help!

As are as selling online ASIDE from all the technical mumbo jumbo... there are only two rule to make sales happen online.

 

1. Irresistably Persuasive Sales Person

2. HUGE STREAM of people to pitch to.

 

That's all... all the technical stuff I share on youtube and my blog... see http://journik.posterous.com/tag/marketing

is just to help you do both. 

ACTUALLY... there's a 3rd component... BANDWiDTH...

In person is better than phone

phone is better than youtube

youtube is better than blogging

blogging is better than email.

email is better than mail

mail is better than telepathy.

I hope this helps... all you have to do from here is just systematically improve all 3 components and your income will rise.

May favorite formula to do this is

 

1) Get into Google Page one for the Traffic Volume: http://sparkah.com/seo

2) Use youtube to communicate and ask for the phone call or personal meeting: 

 

Bob Wan Kim,

Web Proliferation Strategy & Marketing

http://journik.posterous.com/tag/references

347 767 6775 | 310 598 1606

 

LA | NYC | CHI | SF | SEA

 

 

On Wed, Nov 23, 2011 at 9:47 AM, xxxx LAWS <xxx@msn.com> wrote:

> Hell-o,

> My name is Joan xxxxx.  I am a 50 yr. old retired registered nurse.  I

> retired pretty burned out and wanting to do something entirely different

> with the second half of my life. 

> I came across a website about becoming an affiliate marketer.  I thought it

> sounded pretty fun.  Long story short.  I joined Commission Junction and am

> promoting FranklinCovey.  I am only on Yahoo and Bing because it all is just

> over whelming right now.  I get lots of clicks but no sales.  I have been

> reading about affiliate marketing and watching a lot of videos on youtube. 

> I think I might be over my head in all of this.  We did not have computers

> in school while I was growing up and when I worked at the hospital my clerk

> did all my computer work.  I am learning about computers along with the

> affiliate marketing game at the same time.  I seem to be enjoying myself but

> I want to know if you know of a book or DVD that might help me.  Most of the

> videos I have found on youtube are all 3 and 4 years old and sometimes when

> I go to a website they recommended on the video it isn't there anymore. 

> I know you are very busy but would you please write me back.  It just seems

> the more I read and the more videos I watch the more I realize I am sinking

> deeper into the confusion of it all.

> Thank you for your time.

> Joan xxxx

>

 

Filed under  //   Dao of Business   business  


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November 9, 2011
 

Co-Marketing and Strategic Partnership Between Cosmetic Surgery Clinics

Dear Doctor,

We recently acquired a new client who is a leading cosmetic surgery clinic in the Phoenix AZ area. Due to the fact that web marketing and Google search results are extremely competitive for your industry, I recommend a marketing alliance and strategic partnership.

We can get you into page one of Google if we collaborate.

For our new client, we are already on page one of google under:
varicose vein clinic phoenix
varicose vein clinic soho
varicose vein clinic del mar, ca
and many more.

We can do this for you as well rapidly and much less expensively if we collaborate.

To discuss this further please email me at bob.wan.kim@gmail.com .

Looking forward to a prosperous 2012.

Bob Wan Kim,
Web Proliferation Strategy & Marketing
http://journik.posterous.com/tag/references
347 767 6775 | 310 598 1606

LA | NYC | CHI | SF | SEA

Filed under  //   alliance   business   cosmetic  


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September 20, 2011
 

How to Get Power-Bloggers to Link to You Fast

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We all know the concept of a side door. 

Everyone tries to get in through the front door of a club, a concert, an exhibit... and the only people who really get in without any hassle are the people who use the side door.

Well, with popular bloggers, it's the same situation.

Getting mentioned by a power blogger is a double benefit. First, you get instant exposure to their loyal readership of multiple thousands immediately. Second, since they get sooooo many inbound links, you'll immediately get shot up to the top of Google. But since everybody knows this everyone is going to try to reach them.

This is how most people try to get featured by a major blog:

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The Front Door

1. They use the contact link on the blog website.

2. They try to tweet
at people like @xenijardin http://twitter.com/#!/xenijardin

3. They try to email these guys.

IF you're advanced, maybe you're a PR pro, you'll

4. ask for their content calendar
and you'll try to tie in your product or company to something relevant to them.

STOP.

Unless you're getting paid hourly by the government, don't do any of the above.

Everyone is using the above methods. As far as method #4, there are far fewer people who as savvy enough to ask for a content calendar so while the volume of your competition shrinks with this approach, all the others asking for a content calendar are dudes and girls who are seasoned PR pros who went to Columbia University for their journalism degree.

So if you use any of the above strategies, you're literally 

a. competing with a huge number of amateurs

b. smaller number of seasoned power pr vets.

And, worst of all, even if you do get scheduled for inclusion into a power blogger's blog like mashable or boingboing, it's going to be on THEIR time table. It's going to be when THEY want to mention you... NOT when you need the traffic for your seasonal sales push.

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So, instead, use the side door.

The side door has 7 steps to get you into a power-blogger's blog in just a few hours. In fact, these steps are only used by industry insiders like Michael Arrington (sold his blog: techcrunch for $30 million dollars) and Jason Calacanis (sold his blog network for about $27 Million) and even Google itself. Basically, it's the difference between how a realtor looks at realestate vs Donald Trump. And the 7 steps specifically give you detailed instructions and steps to follow. 

After your first read, you'll immediately wonder why you didn't do this any sooner.

In fact... I'll give you one of the steps that didn't make the grade. This is a technique to get into major power blogs that wasn't even worth including in the 7 step list. But, it's much more effective and powerful than anything that most people ever do. Only the best of the best PR pros use this 8th strategy.

Even though only the best of the best PR pros use this 8th strategy, part of the reason this particular technique didn't make the list is because you may have already heard of it and because it's just not as effective as any of the other 7. 

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Powerful Ways to Get Featured by a Power Blogger
(That Weren't Good Enough for the 7 Step Trade Secret List)

Every now and then, some brilliant and resourceful person looks at how laborious and tedious it is to try and get press. Then they decide to structure a simpler way of doing do.

Craig did this with the newspaper classifieds.

He simply decided to create a simple and instant way to post a classified. By the way, Craig makes about $20 million dollars a month. I know, totally unrelated factoid.

Pete Shankman and Jason Kintzer did the same thing to blogging that Craig did to classifieds. They created http://www.helpareporter.com/ and http://pitchengine.com , respectively.

Try them out. But...

But they are still not good enough to mention in our 7 Step Trade Secret Strategies to Get Featured by a Major Blogger.

Filed under  //   Dao of Business   WORDPRESS   business   event_marketing   google   jill_pr   marketing   web marketing  


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September 8, 2011
 

NOT SEO: The Fastest Way to Get to Page One of Google You'd Never Think Of...

How to Get to Page One of Google in Less Than 15 Minutes Under Any Search Term

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You're not going to like this. You're not going to like this quasi SEO SEM how-to blog post about how to get to page one of Google under any search term within 15 minutes not because it's disappointing. This technique is 100% appointing. This technique will make you do a face-palm and say to yourself, "Duh! Why didn't I think of this!"

I personally discovered this technique because I was on the other side of the fence. I was in a position where I had the #1 spot in Google under "wireless internet" and under "wifi router." My only problem is that I had no way of monetizing the massive traffic I got under these terms.

In other words, if you want to get to page one of Google under any search term in less than 15 minutes, do a search for that term. Click on every link on page one. Find the sites that have no apparent method of monetization. You're probably going to find a ton of outdates websites and blogs that haven't been updated in years. You see where we are going?

Instead of trying to climb the ladder to the top of Google...

Contact the owners of these sites. Instead of trying to climb the ladder to the top of Google. Take those pairs of shoes that are abandoned on the stairway. 

Google does it. Instead of building a hardware engineering team to compete with Apple, they just bought Motorola. Try it. you'd be surprised how cheaply you can acquire a high ranking website in Google right after the rent is due.

--

Postscript:

If you can't afford to buy a site or a blog that's on page one... just buy several that are on pages 2-5. Then rewrite the content on those pages to point to the highest ranking page. The cumulitive rank power from the sites on pages 2-5 of a Google result will push that one site on page 2 up to page one. If you need help doing any of this... Call http://sparkah.com at 310 598 1606 and 347 767 6775. We wrote: The Unabridge Art of War of Web Marketing

Filed under  //   bing   business   event_marketing   google   marketing   sem   seo   strategy  


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August 28, 2011
 

7 Dark Marketing Trade Secrets I Will Never Tell Anyone...

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If you're planning on advertising, cold-calling, and talking to PR pros to try and get your company in the news, don't. It doesn't work anymore.

Let's say you're watching your favorite TV show and your iPhone pops up with an alert. Who wins your attention?

Let's say you're reading a magazine and your laptop flashes a red blurb telling you that you have a new facebook message. Who wins your attention?

If you're planning on advertising, cold-calling, and talking to PR pros to try and get your company in the news, don't. It doesn't work anymore.

The Fortune x00 corporations are hiring the brightest experienced web 2.0 veterans to retool their marketing. These vets are in their 20s and 30s. And they've already built million dollar corporations like Digg.com and Tumblr.com. They realize that it's not business as usual any more and never will be again.

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What works is what the web 2.0 vets do. And you can do it yourself without paying anyone. The DIY approach will yield you about 90% less response than paying a native-internetter (20's 30's age group) but if you have a lot of zeros in your budget without any other integer ($000,000,000.00), this will have to do. Now, if you only have about $1,000 to $3,000, hire an experienced web marketing firm to do this for you (If you have a $50k to $500k annual budget, SEE Fortune 500 social media marketing strategies):

Released: What The Most Successful Web Entrepreneurs Do When Their Marketing Budget Is $0 to $3,000

1. Start chatter
a. Start forum discussions
WITH A LINK TO YOUR SITE in 20 of the top discussion forums related to your product. If you do this right, you'll have about a 50% stick-rate. In other words, 50% of the discussions you start will catch fire and hundreds if not thousands of those forum members will see your post. The other 50% of the forums you post to will delete you as self-promitional spam. There's also the FCC FTC legal issue of coming across as "astro-turfing."

If you don't do this correctly understanding web jargon and culture, 99% of all the forums will spam-flag you and ban you. This is an utter waste of time.

This will put you in Google (10 links will get you high up there in Google). And this will immediately get you in front of thousands of precisely targetted people in just a few hours.

b. Message 50 bloggers
who speak to your target market about your product. 10% of them will blog about you. If you do this wrong, 50% of them will write something you don't want them to say about you.

This will put you near Page One in Google. And this will get you the attention of thousands of people who respect the blog you're mentioned within. 

Just between these two strategies, you'll have found and spoken to thousands of people in your target market demographic.

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2. Direct contact people looking for you
a. Create a Twitter dragnet.
If you sell netty pots, just set up a Twitter search for THIS. Message everyone. If you do this correctly, a large percentage will buy your netty pots. If you do this wrong, a gigantic percentage of them will click the "spam" flag and get your Twitter account banned.

b. Create a Facebook dragnet.
If you sell thermal wool socks, do THIS. Crafting a perfect UNSOLICITED response in facebook is even more important than in Twitter.

c. Sell your product on EBAY BUT...
but make it searchable under popular product names. For example, if you sell no-name golf clubs, make the title of your EBAY post read, "New Cobra-Like Golf Clubs: MyNoName"

This will generate direct and immediate sales. This is the lowest hanging fruit. And your timing couldn't be better.

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3. For the next 5 strategies,
click "Like" below to be alerted when they are posted. OR to have a professional team of Net Natives do this for you and get you sales, just call 310 598 1606 or 347 767 6775 and let's get you off the ground. We carry rocket fuel.

Filed under  //   business   marketing   social media  


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August 10, 2011
 

Web Based American Idol Style Animation Show Down

As a web entrepreneur, I've seen lots of web business concepts. Most we're clones of Digg or Facebook or some other big site. http://adasport.com is refreshingly unique. As I find unique business concepts like stumbleupon.com I post them in my blog. This is why you haven't seen a website feature in a while.. It's been that long since I've seen something worth posting about. 

When the owner of adasport came to me, I didn't think much of the web business concept. Dueling online animations. It's novel. But how powerful that concept is is totally dependent on the quality of the content. And in this case, I think they pretty much nailed it. Let me know what you think below. I think it's hillarious: 

Filed under  //   animation   apple   business   startups  


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