Ever notice that after spending thousands of dollars or hundreds of hours creating links to your site that your site position in Google actually DROPS?
Ever wonder why?
Have you heard of the term "bad link neighborhoods?" Well, that's not even the half of it. Most executives never realize that it is INDEED possible to get a link from a website that actually penalizes your google ranking and standing.
When's the last time you did a google search for "how to" fix your computer or use a certain computer program?
Did you notice that almost all the time, the same useless and hard to understand websites come up with poor explanations?
This is why more and more people are starting to use youtube to find how of to make Veal Parmigiana or create a pivot table in Excel. So if you want your message, company, product, service to show up in a Youtube search, you're going to have to know Youtube SEO and make your video educational and helpful. Nobody wants to watch an informercial. People want to solve problems. And if your product or service solves a problem, they will buy from you.
Have you ever tried to intentionally raise your website's Google rank?
How'd that work out for you?
There are over 72 computer science PhD's at Google. Their one single task is to make it so that you can't outsmart them. You cannot outsmart Google's algorithm. Algorithmstance is Futile.
Hmmm... that wasn't so funny was it?
In any case, if you do find a way to rapidly seed links all over the web in easy to register and post sites, within a few weeks, Matt Cutts' team will find you and create a filter rule to exclude your site from all Google results. He uses the same engine that you use to create a Gmail mail filter. It's that easy. After all, Google's technology philosophy is based on scalability. No matter how many offenders there are, one simple adjustment will apply to everybody.
So then, how do you get to page on of Google? You don't out run the Giant. You appease the Giant.
Would you pay $15,000 in advertising per every one product you sold from your website? Well, you might if you sold yachts and each yacht atleast made you $15,001 in profit.
So if you sold two yachts, your advertising expense would be $30,000.
If you sell anything with less than a 15k profit margin, like shoes, or furniture, or professional services, just doesn't make sense does it?
What makes even less sense is that most adsense advertisers pay that much every day. It's true. If you've ever advertised in Google with Adsense, your true cost per sale is about $15,000. I'm not kidding. Here's why:
We redirect the currently existing stream of people who are ready to buy from anyone to buy from Your Store.
They've already got their wallets out. They might as well spend with you.People ready to buy always go to Google first. So we just have to be there on page one for the terms they search.To determine what terms to dominate in Google SEO, We1. Create a long keyword wish list 2. Narrow down this list to 5-10 terms 3. Run a limited budget point sample test using ADWORDS 4. Analyse resultant traffic and multiply that figure by 18x (this gives us the real number of visitors that JoannaVargas.com would get if it was on page one for the same term ORGANICALLY) 5. Produce a cost estimate to get you to page one of these terms organically. 6. Contact bloggers and create buzz and inbound links to JoannaVargas.com 7. Arrive on page one of Google.This is the most accurate and responsible way to implement a Google based web marketing strategy.2. Blogger Buzz.This requires more discussion.Let me know when you have a moment for a call. My Skype is "sparkah." I may have bad cell reception but I always have good wifi!CONCLUSION: Google will bolt on a regular stream of CONTINUOUS and CONSTANT new clients. Not Exciting. Blogger Buzz will create incidental rushes (and traffic jams) of new clients that lasts a few days. Exciting.Do both, and you've got your steady new base punctuated by exciting beating rushes.
To talk to us about marketing your company online, see our checklist: http://sparkah.com/seo
So i will help you get to the #1 spot of the major city nearest you if you help me.
HOW?
Basically, All I want is for you to link to a url under "seo la and nyc" and I will put your link on both my sparkah.com home page and that high traffic page above.
Let's do this.
Let's kick ass.
Call me at 310 598 1606 or email me at sparkah@gmail.com to discuss. If you link to me, I'll link to you. I'll do it fast.
PS. How do I know it will work???
I'm on page one under
iphone app developer.
I did it the same way... by asking for iphone app developers all over the world to swap quality links and blog posts with me.
How to Get to Google Page One: For Plastic Surgeons and Cosmetic Surgeons
As a cosmetic or plastic surgeon, you're in a web marketing sweetspot. First of all, as far as regional competition, while there may be many clinics competing for the same dollar, your barrier to entry is high. Couple that with the fact that you're really not competing against the 20 other reconstructive surgery clinics in your building. You're actually only competing with 9 other plastic surgeons.
There are only ten competitors in the top ten of Google. And the traffic that flows across that page dwarfs the traffic that crosses your front door.
So all you have to do is get on page one of google under "plastic surgeon LA or NYC or Chicago" and basically a tributary of the entire Nile river gets diverted to your waiting room.
What you have to do to get to page one of Google
First of all, if you want to get to page one of a complex automated ranking system like Google, you have to understand how google's algorithm works. Our very own chief strategic engineer explains in his latest video: Google SEO LA, Chicago, NYC. But let's summarize below anyway.
1. Google measures the quantity and quality of the references to your website.
2. The greater the number of inbound links pointing to your website, the more boyant it becomes.
3. The greater the relevance of each inbound link, the faster and higher it swims upstream.
4. Link relevance is measured by how closely related your site's main theme is to that of the linking site. In other words, if your site is about cosmetic surgery but the site linking to you is a auto mechanic's website, Google measures that link as a low relevance link.
The best link you can get is from another plastic surgeon to your site. And it's strategically ideal. Make an alliance with cosmetic surgeons that don't compete with you in your locality and promote each other. We at sparkah.com already have a house full of Surgeons who are willing to co-market and trade links and references with you. Call us at 310 598 1606 to discuss getting your site featured on the websites of other cosmetic surgeons around the world.
Other ways to get highly relevant link sources to link to your site included medical / health and beauty blogs. Links from industry blogs are a major key to getting your phone to ring off the hook and your waiting room to be standing room only. Ask sparkah.com for help here too.
5. Google prefers promoting it's own properties. Have you ever noticed how many youtube videos show up under any Google search? Google owns Youtube. Youtube ads drive revenues for Google. So to get an unfair advantage on the ladder to Google, produce content on Google's property. Make youtube videos.
6. Google promotes wordpress blogs. It's hard to notice the absence of a thing so I'll just explain what you'll never see in Google. In google, you'll rarely or never see a Tumblr blog or Posterous.com Blog. These are two powerful and fast growing blogging platforms. But you'll rarely to never see them on Google because Google can't make money on these urls. These sites don't allow easy bolt-ons of Adwords ads. Wordpress does. If Google features a Wordpress blog post in a result, Google's own likelihood of getting paid increases.
TOP SECRET: 7. Google measures click throughs on it's own page. This one is a major internet marketing and Google SEO trade secret. If two websites have exactly the same merit, how do you think Google chooses which gets to be #1 and which gets to be #2?
Actually, Google doesn't choose. You do.
What happens in this case is that naturally, the #1 result should get about 70% more clicks than the #2 result. And the #2 result should get about 50% more clicks than the #3 result ... etc... BUT if the #3 result gets more clicks than the expected norm for that slot, Google will bump it up to #2 and drop the second listing to #3.
This is why we frequently ask our Facebook and Twitter audience if we are on page one of a given search. Our followers Google that term and click on our listing causing Google to vault our listing even higher.
The only thing that dictates whether your site exceeds CTR norms for that position is the Title and Description tag. Write carefully. And Again, if you need help getting to page one of Google, We're the worlds 2nd best Google SEO Company. Call us at 310 598 1606
I filmed this during Blogworld 2011 after being appalled at how many professional SEO experts and bloggers there were in the world who were still holding onto 10 year old outdated beliefs about how Google Works and How Google's Algorithm Works.
This youtube video clears up many of the myths you still believe. Hopefully, you havent paid any Google seo experts to execute strategies that haven't worked since George Bush Sr.
I'm constantly amazed by the number of people who still think about web marketing and Google SEO as though we were still living in the 1990's.
Google's Algorithm and Ranking systems have steadily become more complex and precise. While most marketing directors and CEO's use the same strategy they've been using for over a decade. Here's what you need to know to break the myths you still believe about Google SEO.
How to Get to Page One of Google in Less Than 15 Minutes Under Any Search Term
You're not going to like this. You're not going to like this quasi SEO SEM how-to blog post about how to get to page one of Google under any search term within 15 minutes not because it's disappointing. This technique is 100% appointing. This technique will make you do a face-palm and say to yourself, "Duh! Why didn't I think of this!"
I personally discovered this technique because I was on the other side of the fence. I was in a position where I had the #1 spot in Google under "wireless internet" and under "wifi router." My only problem is that I had no way of monetizing the massive traffic I got under these terms.
In other words, if you want to get to page one of Google under any search term in less than 15 minutes, do a search for that term. Click on every link on page one. Find the sites that have no apparent method of monetization. You're probably going to find a ton of outdates websites and blogs that haven't been updated in years. You see where we are going?
Instead of trying to climb the ladder to the top of Google...
Contact the owners of these sites. Instead of trying to climb the ladder to the top of Google. Take those pairs of shoes that are abandoned on the stairway.
Google does it. Instead of building a hardware engineering team to compete with Apple, they just bought Motorola. Try it. you'd be surprised how cheaply you can acquire a high ranking website in Google right after the rent is due.
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Postscript:
If you can't afford to buy a site or a blog that's on page one... just buy several that are on pages 2-5. Then rewrite the content on those pages to point to the highest ranking page. The cumulitive rank power from the sites on pages 2-5 of a Google result will push that one site on page 2 up to page one. If you need help doing any of this... Call http://sparkah.com at 310 598 1606 and 347 767 6775. We wrote: The Unabridge Art of War of Web Marketing
How to Get Into the News Media and Pull Big Bloggers Like Guy Kawasaki With 
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